> Source: https://tryordinary.com/solutions/

Shopify analytics solutions

# Find what works. Improve what doesn’t.

Connect attribution, session recordings, and A/B testing to understand what brings shoppers in—and what turns them into customers.

- [## Performance attribution Stop guessing whether your marketing is paying back. See exactly which channels earn you customers — four different ways — so you can put the next dollar where it actually pays. Learn more →](/solutions/attribution)
- [## Session recordings Watch how shoppers use your store. Investigate recurring friction and turn what you observe into your next test. Learn more →](/solutions/session-replays)
- [## A/B testing Test storefront changes against real orders. Compare conversion rate, revenue per visitor, and the confidence behind each result. Learn more →](/solutions/ab-testing)
- [## Profit and margins A campaign can hit 4× ROAS and still lose you money — it just sold your thinnest-margin product. Track what each product costs and what each order costs to deliver, and every report turns from revenue into profit. Learn more →](/solutions/profit-margins)
- [## Customer analytics Catch customers in the replenishment window before they slip away. See lifetime spend, repeat patterns, and who your most valuable buyers actually are — not the ones who happened to buy this week. Learn more →](/solutions/customer-analytics)
- [## Meta ad analytics Campaign ROAS hides ten different stories. See exactly which creative is pulling weight, which placements are bleeding, which audiences are buying — and which campaigns build a real customer base. Learn more →](/solutions/meta-analytics)
- [## Google Ads attribution Did the YouTube ad work, or was it the Meta retarget? Google's report and Meta's report both take credit for the same order. Ordinary joins the views — so you stop double-counting and start seeing the path that closed the sale. Learn more →](/solutions/google-ads-attribution)
- [## Google Ads cohort & LTV Which Google campaigns bring back buyers — and which bring you tourists? Two campaigns can show the same first-purchase ROAS and be worth wildly different amounts. See cohort retention and projected LTV per Google campaign — from your first dashboard view. Learn more →](/solutions/google-ads-cohort-ltv)
- [## AI creatives Generate ad creative right next to the data telling you what works. Brief once, get every aspect ratio you need, push approved drafts to Meta. No markup on the AI compute. Learn more →](/solutions/creatives)
- [## Meta Conversions API Send server-side conversion signals to Meta alongside browser tracking, so campaigns have more purchase data to learn from. Learn more →](/solutions/meta-capi)
- [## Data you can trust If Shopify says $48,219.32, Ordinary says $48,219.32. Every tip, refund, fee, discount — accounted for. Your dashboard finally agrees with your accountant. Learn more →](/solutions/reconciliation)

## Know what works.

Attribution, A/B testing, and session recordings for Shopify brands and the teams growing them.

[Connect your store](https://apps.shopify.com/ordinary-attribution-ab-testing)