Terms of Service

1. Acceptance of Terms

By accessing or using Ordinary ("the Service"), you agree to be bound by these Terms of Service ("Terms"). If you do not agree to these Terms, you may not use the Service.

These Terms apply to all users of the Service, including organizations and individual users.

2. Description of Service

Ordinary provides analytics, reporting, and business intelligence tools that integrate with various e-commerce platforms and advertising services including:

• Shopify store analytics
• Meta (Facebook/Instagram) advertising insights
• Amazon sales and advertising data
• Analytics tracking (Google Analytics 4, PostHog)
• Inventory management (ShipBob)
• AI-powered creative generation (Google Gemini)

3. Account Registration and Security

3.1 Account Creation

You must provide accurate and complete information when creating an account. You are responsible for maintaining the confidentiality of your account credentials.

3.2 Account Security

You are responsible for all activities that occur under your account. Notify us immediately of any unauthorized access or security breach.

3.3 Organizations

If you are using the Service on behalf of an organization, you represent that you have the authority to bind that organization to these Terms.

4. Subscription and Billing

4.1 Subscription Plans

We offer various subscription tiers with different features and limits. Current pricing is available on our website and within the application.

4.2 Billing via Shopify

If you install our app through the Shopify App Store, all billing is handled through Shopify's Billing API. Payments are subject to Shopify's terms and conditions.

4.3 Billing via Stripe

For direct subscriptions, we use Stripe for payment processing. You agree to provide current, complete, and accurate billing information.

4.4 Automatic Renewal

Subscriptions automatically renew at the end of each billing period unless canceled. We will charge your payment method on file.

4.5 Refunds

Refunds are provided at our discretion. Generally, we do not provide refunds for partial months or unused services.

5. Acceptable Use

You agree not to:

• Violate any applicable laws or regulations
• Infringe on the intellectual property rights of others
• Transmit malware, viruses, or malicious code
• Attempt to gain unauthorized access to our systems
• Reverse engineer or decompile the Service
• Use the Service to harm, harass, or defraud others
• Resell or redistribute the Service without authorization
• Use automated tools to scrape or extract data excessively
• Interfere with the proper functioning of the Service

6. Data and Privacy

Your use of the Service is also governed by our Privacy Policy, which is incorporated into these Terms by reference.

We comply with GDPR and CCPA regulations. You retain ownership of your data, and we process it only as necessary to provide the Service.

7. Third-Party Services

The Service integrates with third-party platforms (Shopify, Meta, Amazon, etc.). You are responsible for complying with those platforms' terms of service.

We are not responsible for the availability, accuracy, or functionality of third-party services.

8. Intellectual Property

8.1 Our Rights

The Service, including all software, designs, trademarks, and content, is owned by Better Tomorrow Brands and protected by intellectual property laws.

8.2 Your Rights

You retain all rights to the data you provide or generate using the Service. You grant us a limited license to process your data solely to provide the Service.

9. Disclaimers and Limitations of Liability

9.1 Service Availability

The Service is provided "as is" without warranties of any kind. We do not guarantee uninterrupted or error-free operation.

9.2 Data Accuracy

While we strive for accuracy, we do not warrant that data displayed in reports is complete or error-free. You are responsible for verifying critical business decisions.

9.3 Limitation of Liability

To the maximum extent permitted by law, we are not liable for indirect, incidental, consequential, or punitive damages arising from your use of the Service.

Our total liability is limited to the amount you paid us in the 12 months preceding the claim.

10. Indemnification

You agree to indemnify and hold us harmless from any claims, damages, or expenses arising from your use of the Service or violation of these Terms.

11. Termination

11.1 By You

You may cancel your subscription at any time through the Settings page or by contacting support. Your access will continue until the end of the current billing period.

11.2 By Us

We may suspend or terminate your account if you violate these Terms, fail to pay, or engage in harmful behavior.

11.3 Effect of Termination

Upon termination, your access to the Service will cease. You may request a data export within 30 days of termination.

12. Changes to Terms

We reserve the right to modify these Terms at any time. We will notify you of material changes via email or in-app notification.

Continued use of the Service after changes constitutes acceptance of the new Terms.

13. Governing Law and Dispute Resolution

These Terms are governed by the laws of the jurisdiction where Ordinary is registered, without regard to conflict of law principles.

Any disputes shall be resolved through binding arbitration, except where prohibited by law.

14. Contact Information

If you have questions about these Terms, please contact us at: