Overview
Connect Ordinary to Claude or ChatGPT and your Ordinary reports answer questions about your Shopify store in plain English: "Which gave us a better return last month, Meta or Google?" is one question, not an afternoon of exports.
What you can ask
Your whole store, in one conversation
Every answer comes from the same numbers you see in Ordinary.
Sales, the way Shopify counts them
Net sales, returns, discounts, taxes and shipping by day, week or month, compared with the period before or the same period last year, and split by country or by new and returning customers.
Every Meta and Google Ads campaign, and every Meta ad
Spend, ROAS and the orders Ordinary credits to every campaign on Meta and Google Ads, including Performance Max. On Meta, see spend and orders down to each ad set and ad. Ask which campaigns to scale and which have stopped earning.
Customers, cohorts and repeat purchase
How many customers came back for a second order and what repeat customers are worth. On Advanced and Enterprise, also how many new customers each channel brought in, what they cost to acquire and what they spent in their first 30, 60, 90 and 180 days.
Products, marketing mix, Amazon and A/B tests
Your top products by units or revenue, every channel's spend and return side by side, your Amazon sales and ad results, and how your A/B tests are doing.
Privacy
Built to read, never to change
Read-only
Your assistant can read your reports. It can't change anything in Ordinary, Shopify or your ad accounts.
Your stores, your team
It sees only the stores your Ordinary login belongs to, and customer email addresses and phone numbers are masked.
Shared only when you ask
Ordinary sends data only when someone on your team asks a question, and it is then handled by Anthropic or OpenAI under your agreement with them. Customer names and order details are shared only when you ask about a specific order or customer.
Connect your Shopify store to Claude or ChatGPT
Ordinary works as a Shopify MCP server. MCP is the standard Claude and ChatGPT use to read from the tools you already use, so your Shopify sales and your Meta and Google Ads results are available to your assistant.
The connection is included on every paid plan: Starter, Advanced and Enterprise. Your assistant can answer from the reports your plan includes, so cohort questions need Advanced or Enterprise. The help guide walks through each assistant.